Vol. 20 No. 3 (2021): (jul./set.)

Published: 2021-07-28

Articles

  • The relationship between indulgence and vanity in the consumption intention

    Juliane Ruffatto, Jandir Pauli, Kenny Basso
    415-436
    DOI: https://doi.org/10.5585/remark.v20i3.17125

  • Environmental marketing: acceptance of price premium in the Brazilian apparel industry

    Áureo Leal, Emerson Wagner Mainardes, Lucilaine Maria Pascuci
    437-460
    DOI: https://doi.org/10.5585/remark.v20i3.19495

  • To be or not to be happy? That is the question of consumption in social behaviors

    Marcio Mota, Delane Botelho
    461-495
    DOI: https://doi.org/10.5585/remark.v20i3.18367

  • Is today a posting day? A cross-cultural study on Twitter

    João Coelho Soares, Martin de La Martiniere Petroll, Ricardo Limongi França Coelho
    496-517
    DOI: https://doi.org/10.5585/remark.v20i3.17668

  • How much for the show? Football tickets from a hedonic perspective

    Pedro Forti, Lilian Maluf de Lima
    518-547
    DOI: https://doi.org/10.5585/remark.v20i3.15802

  • Consumer behavior in relation to the disposal of emotional and hedonic value goods

    Diego Mota Vieira, Laianne Gonçalves Fonseca
    548-574
    DOI: https://doi.org/10.5585/remark.v20i3.17448

  • Qualitative research in marketing: overview of the Brazilian scientific production from 2010 to 2019

    Miriam Leite Farias, Daniela Gomes Alcoforado, Verônyca Kezya Santos Sousa Patriota, Armando Perez Palha, André Luiz Maranhão de Souza-Leão
    575-601
    DOI: https://doi.org/10.5585/remark.v20i3.16603

  • A strategic marketing perspective on entrepreneurs & innovation

    Fernando Antonio Monteiro Christoph D'Andrea, Fernando Bins Luce
    602-628
    DOI: https://doi.org/10.5585/remark.v20i3.16322