Vol. 21 No. 2 (2022): (Jan./Mar.)

Published: 2022-03-16

Editor' note

Articles

  • “Young, wild and green?” analyzing the influence of environmental affect on young consumers' intent to purchase green products

    Olívia Ban Navarro Bergamaschi, Sofia Batista Ferraz, Renata Monteiro Martins
    232 - 291
    DOI: https://doi.org/10.5585/remark.v21i2.18966

  • Understanding profiles of preference for sustainable products: the conditional influence of skepticism from social capital

    Flavio Santino Bizarrias, Jusssara Silva Teixeira Cucato, Vivian Iara Strehlau, Carlos Kazunari Takahashi, Renata Benigna Gonçalves
    292 - 366
    DOI: https://doi.org/10.5585/remark.v21i2.19759

  • How the interaction between animation and the position of the banner on the screen influences attitude towards the advertised brand

    Daniel Max de Sousa Oliveira, Martin de La Martinière Petroll
    367 - 411
    DOI: https://doi.org/10.5585/remark.v21i2.16670

  • From bite to like: the influence of the degree of corporate use and repercussion on social media in the online recommendation of bar and restaurant customers

    Luna Pessoa Romeu, Evandro Luiz Lopes, Marcelo Moll Brandão, Luis Hernan Contreras Pinochet
    412 - 467
    DOI: https://doi.org/10.5585/remark.v21i2.19077

  • Consumer response to brand deletion: analysis of self-brand connection

    Paulo de Paula Baptista, Juan José Camou Viacava, Juliana Del Secchi
    468 - 522
    DOI: https://doi.org/10.5585/remark.v21i2.18452

  • Competitive survival of retail clusters: predictive factors

    Renato Telles, Alfredo Dias Motta Neto, Gabriel Gomes Ferreira, Silvio Augusto Minciotti, Edison Yoshihiro Hamaji
    523 - 576
    DOI: https://doi.org/10.5585/remark.v21i2.19972

  • Eating: it’s the best way to grow: a study on the food consumption of children using an adapted ZMET

    Caroline da Rosa, Daniel Knebel Baggio, Clécio Falcão Araujo
    577 - 630
    DOI: https://doi.org/10.5585/remark.v21i2.19215

  • Anti-Utilitarian Market Approach: An Essay on Collaborative Consumption

    Felipe Gerhard, Ana Augusta Ferreira de Freitas, Raoul Graf
    631- 672
    DOI: https://doi.org/10.5585/remark.v21i2.18074