Recognition of wastes from value co-creation in industrial services in startups

Andrei Bonamigo; Matheus Antunes Goulart Barbosa; Steffan Macali Werner; Herlandí de Souza Andrade

doi:10.5585/iji.v10i3.21130

Autores

Andrei Bonamigo Production Engineering- Federal Fluminense University - UFF - Brazil and University of São Paulo - USP - Brazil https://orcid.org/0000-0002-6670-9755
Matheus Antunes Goulart Barbosa Department of Production Engineering. Fluminense Federal University - UFF https://orcid.org/0000-0001-5024-7819
Steffan Macali Werner Department of Production and System Engineering - Federal University of Santa Catarina - UFSC https://orcid.org/0000-0002-0889-9984
Herlandí de Souza Andrade University of São Paulo - USP https://orcid.org/0000-0003-3293-3991

DOI:

https://doi.org/10.5585/iji.v10i3.21130

Palavras-chave:

Barreiras da cocriação de valor, Serviços industriais, Desperdícios em serviços industriais, Melhoria de desempenho.

Resumo

Objetivo: Este estudo tem como objetivo identificar os desperdícios da cocriação de valor em serviços industriais no contexto de startups. Além disso, através da abordagem de sistemas dinâmicos, analisar a interação entre os desperdícios na cocriação de valor das startups.

Desenho/metodologia/abordagem: Inicialmente, realizamos uma revisão sistemática da literatura com base no método Systematic Search Flow (SSF) e a análise de conteúdo seguindo Bardin (2011), em seguida, através da abordagem de sistemas dinâmicos, nesta etapa, verificamos a interação e comportamento desses resíduos no contexto da cocriação de valor.

Resultados: Com base nos achados, reconhecemos seis desperdícios da cocriação de valor em startups. Constatamos que o resíduo “Características Pessoais” foi apontado como o de maior impacto na cocriação em relação aos demais resíduos.

Originalidade: Este é o primeiro trabalho que reconhece e avalia o comportamento dos desperdícios da cocriação de valor em serviços industriais com base na abordagem dinâmica de sistemas para as startups.

Limitações/implicações da pesquisa: Os resíduos reconhecidos foram baseados na literatura atual. Um teste empírico pode ser uma forma de identificar outros desperdícios e avaliar esses achados na prática.

Implicações práticas: Os desperdícios listados podem servir de base para orientar estratégias de mitigação ou eliminação dessas perdas no processo de cocriação de valor em startups. Além disso, direcionar os atores na tomada de decisões antecipada de diferentes perspectivas para melhorar a colaboração entre várias empresas sem desperdícios.

Implicações sociais: Uma vez que o processo de cocriação de valor seja mais eficiente, a sociedade pode receber mais benefícios e aumentar o seu bem-estar, por meio de novos serviços ou ofertas de serviços aprimorados para a sociedade via startups.

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Biografia do Autor

Andrei Bonamigo, Production Engineering- Federal Fluminense University - UFF - Brazil and University of São Paulo - USP - Brazil

Professor and researcher of the Production Engineering Department, Fluminense Federal University (UFF). Doctor in Production Engineering. Post-doctoral candidate in the area linked the Production Engineering, and the Service management - USP - University of São Paulo. Master of Business Administration. Coordinator of the Studies and Research Group in Service Engineering (GEPES). Address: Department of Production Engineering, School of Industrial, Metallurgical Engineering at Volta Redonda – EEIMVR, Fluminense Federal University, Vila Sta. Cecília, Volta Redonda, RJ, Brazil - Phone +55 (24) 98112-2425

Matheus Antunes Goulart Barbosa, Department of Production Engineering. Fluminense Federal University - UFF

Member of the Service Engineering Studies and Research Group (GEPES) in the Department of Production Engineering. Production Engineering Student. Address: Department of Production Engineering, Volta Redonda Metallurgical Engineering - EEIMVR, Fluminense Federal University, Vila Cecilia, Volta Redonda, RJ, Brazil - Phone +55 (24) 98109-975

Steffan Macali Werner, Department of Production and System Engineering - Federal University of Santa Catarina - UFSC

Doctor candidate in the Production Engineering Program from the Federal University of Santa Catarina (UFSC). A master's degree in Production Engineering from the Federal University of Santa Catarina (2018). Member of the Service Engineering Studies and Research Group (GEPES). Filiation/Address: Department of Production and System Engineering - Federal University of Santa Catarina - UFSC - Campus Rector John David Ferreira Lima, CEP 88040-900, Trinity Quarter - Florianópolis, Santa Catarina, Brazil - Phone +55 (48) 3721-7101

Herlandí de Souza Andrade, University of São Paulo - USP

A Professor and Researcher at the University of São Paulo (USP). Doctor in Aeronautical and Mechanical Engineering. Researcher in the field of quality management and strategic planning, strategic and operational management, intellectual property management in a public research institute. Coordinator of the Management, Entrepreneurship, Technology, and Innovation Research Group (GETI) on USP. Filiation/Address: School of Engineering University of São Paulo (Lorena campus). Estrada municipal do Campinho, S/N, Campinho, Lorena/SP - Brazil - Phone +55 (12) 98829-8538

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