Rosenberger III, Philip J., Jin Ho Yun, Mohammad M. Rahman, Köcher Sören, e Mauro José de Oliveira. “Gooool: Motivation Drivers of Attitudinal and Behavioral Fan Loyalty in Brazil”. ReMark - Revista Brasileira de Marketing 18, no. 4 (outubro 1, 2019): 116–136. Acessado setembro 19, 2024. https://uninove.emnuvens.com.br/remark/article/view/16386.