ANAUATE, Patricia Montagna; ISABELLA, Giuliana; RAMOS, Carla. Promotions in action: classifying promotional activities under the perception of consumers. ReMark - Revista Brasileira de Marketing, [S. l.], v. 19, n. 3, p. 515–539, 2020. DOI: 10.5585/remark.v19i3.16587. Disponível em: https://uninove.emnuvens.com.br/remark/article/view/16587. Acesso em: 9 nov. 2024.