ANDRADE, Daniel Modenesi; BARROS, Lucia Salmonson Guimarães. What should I do? The role of reciprocity and social norms on gift choices. ReMark - Revista Brasileira de Marketing, [S. l.], v. 18, n. 3, p. 26–52, 2019. DOI: 10.5585/remark.v18i3.16365. Disponível em: https://uninove.emnuvens.com.br/remark/article/view/16365. Acesso em: 9 nov. 2024.